Official kadidham theetave...

Marketing capabilities ellam enaku romba jasthi aayiduchu, so I am kinda very proud of myself. Effort koduthu marketing ideas ellam vandha it is very normal, but inadvertent-a daily vishayangal-laye marketing ellam instinctively vandha, I should say I am amazing!! Ippadilam enaku sollikanumnu romba aasai dhan, aana naane ennoda kuzhiya indha varam full-a thonditruken, adhuvum to the extent of digging a hole that is more than 10 ft deep! Adhula veliyida koodiye ore (and the last for the week) incident solren kelunga.

Nethu I had to send a mail to the entire team with a link to a network share. Naan sandoshama, ellarum unga unga vacation plan ellam fill pannidunga kannungala indha location-la-nu mail anuppiten. Oru 20 secs kazhichu oruthan ping pannan, "Usha, where do you want us to update the plan?". Naan romba alatshiyama, "adhan link koduthirukomla, adhula panradhu"-nu vadivelu madhiri sound vittena, he sent me the link to my blog and asked, "here?"!!! I was shocked, ennada idhu, ivanuku eppadi indha link-nu thiru thiru-nu muzhika arambikka...a mail pops out of my Inbox saying "Usha, we will surely read your blog sometime, but can you please give us the path to the file? Also, you can tell us directly that you want us to read the blog, we'd be happy to give our views"!

Aaha!! Idhu ennada nagaruku vandha sodhanai-nu sent items poi partha, en blog link-a naan romba poruppa paste panni vachiruken mail-la!!! And I look around, ella monitor-layum ennoda beach snap theriyudhu!! Evanum tamil vera kidayadha, avan avan thannoda sondha pulamaiya vachittu translate panna teams form pannitrukan!! Ada paavigala, vera edhulayum teamwork kattadheenga, idhula ellam correct-a kattunga appadinu pulambitte thirumbina..en client lead, whats happening usha-nu kettan. I told him what happened, and he wanted my link too. Idhellam edhuku-nu ninaikareenga? Not coz he can translate anything, but naan edhavadhu avanai pathi thitti ezhudi irukena-nu therinjikardhuku! It took some time for the pandemonium to settle down, and it took a lot of my vazhiyal too - ellarukum explain panna vendi irundhadhu :(

So makkale, idhulerndhu ungaluku enna theriyudhu? Ofcourse, ennoda astounding marketing skills therinjirukum, adhellam neenga pugazhndhu ennai embarass panna vendam..aana inimel mails ellam anupumpodhu, correct-a recepient, subject, body, link, signature ellam check pannitu anuppunga, illana indha madhiri instant popularity vandhu neenga avasthai pada vendi irukum :))

Annathai adurar othikko othikko..

You might all have heard about this, and since I am in the land where it emerged, naane ungalukellam adhai pathi sollalam-nu vanten. I am talking about our dear Ms Shilpa Poppadum, sorry Shetty, who is supposedly facing racist bullying here in Big Brother. International controversy aanappuram naama adhai ignore panradhu nalla irukuma?

To begin with, Big Brother is a reality show - oru 10 per-a outside world-lerndu complete-a detach panni oru veetla potruvanga. Indha 10 perum eppadi adichukkaranga, illa romance panranga-nradhai 10 million makkal parpanga (kolangal, chitti-la ellam adichukardha vida inga innum bayangarama irukum)

This time, every inmate is a celebrity of some sort, but engerndhu avangaluku Shilpa-va include pannanum-nu thonicho therila, she also got in. Madam ulla varumpodhu she was so excited, "naan Indian culture-na enna-nu foreigners-ku katradhuku idhu oru opportunity" adhu idhunellam declare pannanga, not knowing what the house held for her. The rest were Danielle, ex Miss Britain, Donnie, a singer, Ken, a director, Jamain, MJ's brother , Jo, a pop singer and a few others.

After the show started, Shilpa was the only one who wasn't really doing anything, just orama utkarndhu pei muzhi muzhichitrundhanga enna panradhu-nu theriyama. Ennada ivanunga, ishtathuku dance adaranga, katti pidikaranga..naama enna panradhu indha kootathula-nra kavalai avanga mugathula.

Then started the fun - Jade-nra madam ulla vandhanga, this lady had taken part in BB in 2001 when she was a nurse, and endeared herself to the public by her naivety and started her own business after the show and is now worth 8 million pounds (thorayamma 64 koadi roobba)!! Ammani chumma round katti ellarayum imsai panna effect - oruthan suvareri gudhichi odiye poittan :)) Konja naal-la Jade-oda guru parvai Shilpa mela turn achu. Shilpa konjam nalla vera irukangala, so Jo & Danielle-ku erkaneve light-a jealousy. You should have seen the look in D's face when she saw Shilpa in one of the outfits - her jaw literally dropped :)) So when Jade started attacking Shilpa, she had the full support of D and Jo.

Shilpa edhu pannalum, J chumma Jackie Chan madhiri parandhu parandhu fight panvanga. For example, Shilpa poi D kitta "naan edhavadhu thappa pannitena, enna achu"-nu kekka ponanga following an incident, adhuku J and D confronted her asking why she is trying to spoil their friendship! And when Shilpa made some chicken dish, Jade "manushan thinbana indha araivekkatu sappada?" appadinu oru sound vittanga. Ingadhan racism topic emerged - Shilpa took a piece from one of the guys' plate and had it, adhai partha D asked if they eat with hands in India or china, and remarked S's hands might have been anywhere (Aama, naan partha varaikum ivangalum french fries ellam kaiyaladhan sapdaranga, appo eppadi sapdaranga? By first cleaning their hands with dettol in McDonalds?) Avalodhan! ella papers-layum this topic came up, and viewers started complaining to the channel about racism.

Ippadiye poitrundhadhu, J called S fake, dog and everything, and D was her henchman, supporting her. They basically had a problem with S being adored and worshipped in Bollywood, and having servants back in India - so adhellam vera izhuthanga. Enna irundhalum S Gandhi porandha naatlerndhu vandhirukanga illaya, so romba porumaiya "oru kannathil adithal, maru kannathai kattuven"-nu azhudhuttu irundhanga. But finally singathoda thalaiya seepala vara try pantanga J, she called S a liar: Shilpa was provoked but retorted diplomatically saying this may be J's claim to fame, but that she doesn't want to argue. Heated words were exchanged, Shilpa's were indeed diplomatic, whereas J was being outrageous. Later she spoke to D about Shilpa saying Shilpa Poppadum, Shilpa F***awalla etc. The justification she gave to BB for this was that she could only think of Indian dishes when trying to think of Shilpa's surname (appo f***awalla-nu dish ellam kelvipatrukanga pola, am surprised, naan kelvipattadhe illa). By now 33000 complaints were lodged against the show, J's perfume was taken off the shops' rack (3rd bestselling perfume), D's modelling contract was dropped by one of the companies, and the company sponsoring BB withdrew it's sponsorship. All channels were talking about this alleged racism, and Indian Tourist Dept made an open invitation to Jade in all papers inviting her to India to know more about it. (jade ippadiye niraya deal vangardhula killadi, in 2001 show, she displayed her poor geography knowledge that Airline chiefs offered her free air tickets to travel places ;) )

Meanwhile BB hinted to J and D that their comments were considered racist, so D thideernu katchi maari S kitta manippellam kettanga. J, just before the eviction day, made up with Shilpa, said sorry and declared she is not racist. But public chumma viduma, Gordon Brown-e sonnapuram J-va evict pannalana dharmama-nu they evicted her last night.

Now Jade faces police enquiry, 24 hour protection, loss of business unless she justifies her behavior in the house. Idhula comedy enna-na, Jade had a successful career before she came into BB, and that is going into smithereens now; and Shilpa, whose career was lukewarm before this, has potential market in Hollywood just because of this issue :)) Naatla edhu edhellamo prachanai irukumpodhu, indha oru controversy has had the capability of rousing international attention and make/break careers!

Pokkiriku pokkiri raja...

Hello everyone! Happy New Year, and happy Pongal too!! The site has been dormant for quite sometime, but adhukaga kodumai ellam nadakkala-nu thappa ninaichudadheenga. The kodumais are still happening - right from burning my fingers to being a standing attendee in a meeting for an hour and realizing later that it was the not the meeting I was supposed to attend! And en kalyanam pathi concerned-a kettadhuku nanri, I will post that soon.

Ok, I just got back from the movie called Pokkiri, London-la 12th anike release aayachu (India vazha rasiga perumakkale, idhellam yaarum kekka matteengala?) and I had to write about it...avalo interesting movie.

First of all, enna story-nu neenga yosikave koodadhu, Vijay rasigara, just get in and watch Vijay, that should be your source of entertainment. It is just a series of murders executed with a high degree of violence, that I was admiring the imaginative skills of whoever made this movie. Vijay is introduced as a rowdy, but hey, do we see any trace of roughness in him? Adhuvum the supposedly punch dialogue "naan oru mudivu eduthutten-na appuram naan solradhaye naan kekka matten" - coffee vadiyara mugathoda he delivers the dialogue that I doubt if the thugs would really be scared. The cute actress called Asin (sandoshama Asin-oda fans?) comes with a lot of flour on her face, that even Vijay peels a little off her face in a scene and asks her what it is! and the inspector who has a lust towards Asin, dude, do you have to literally show your "jollu"?

Thideernu second scene-la, Anandraj oru super pose tharuvar parunga oru boat-la...whoa! thats the death sign for all ad models or cine stars! My humble request to actors (yaravadhu edhavadhu actors-oda touch ellam vachirundeengana message pass pannunga), if you have put on weight, and if you also resemble a bear, please do NOT give such striking poses, the young hearts might possibly face a heart attack!

Idhoda telugu version naan parthiruken, adhula Mahesh sema elegant-a panni irupar, he has a kid's face, but the ruggedness he exhibits in the movie is apt! And a few romantic scenes such as the hero and the heroine co-incidentally landing on the same two-seater the first day, and subsequently making sure that the other seat is left vacant for the partner in the forthcoming days were so good in the telugu version, aana idhula edho sadaranama eduthuttu vittutar Prabhu Deva. I mean, you dont get the romantic essence out of it.

padathula onnu mattum nalla theriyudhu, the producer was really short of either money or calsheet! Varisaiya ella main characters-ayum pottu thallidarar, I was beginning to doubt if only Vijay would remain in the end. Scene-ku scene oru kolai, adhuvum enna techniques, enna techniques...am impressed!

Songs - except for songs featuring both Asin and Vijay, the others are either bad in choreography or is a lot of flesh. But, enaku oru doubt, kadaisiya naan partha podhu old movies-ladhan 5 mins-ku oru song sambandhame illama varum...is that trend back in place again? I know Prabhudeva was a dance master, but adhukaga scene-ku scene song vacha naanga ellam evalo thadavaidhan popcorn vanga poradhu?

Now, I know you are thinking that either I am one spoilsport of a movie-goer or someone who cant appreciate good things in life. Appadilam ninaikadheenga, there are a few good things too here - vadivel's comedy. Sila idathula gross-a irundhalum, niraya scenes nallave irundhadhu..for example, where he imagines himself to be Surya in Suttum vizhi sudare song...sema comedy adhu..I actually hit my forehead on the frontseat (vizhundu vizhundhu sirichenama). Appuram PrakashRaj's comedy, oh yes, avardhan idhula villain, aana parunga, avardhan comedy panrar! Endha oorla oru don ivalo comedy panvar-nu therila, he must be one heck of a take-it-easy guy! Oh well, I should also thank the movie for teaching me how to whistle (but naan theatre-la try panrache varala, maybe asin madhiri mathavanga finger dhan use pannanumo ennamo)

I see all signs of a box-office hit - no storyline, lots of violence, glittering star-cast, and above all, no sense. Vijay and Asin fans would surely like it, as evident from the fact that the folks who came along with me appreciated the movie. Theatre-la there were..let me count..we were 7 in all, then there was a 7 diagonally behind us, and then a 3 behind us..oh yes, thats about it - only 17 of us were present for the movie, but hey, this is London, not Chennai!